We know Facebook. We can write a 140 character tweet instinctively. Instagram filters, we’ll choose the best one without scrolling. But what happens when Mochee tries out new platforms for our clients?
That’s just what we’ve done in the past weeks, adding Snapchat and Periscope accounts to a number of our clients’ portfolios. While most people are familiar with Snapchat – getting snaps and posting stories, Periscope is a lesser used app. Created to work with Twitter, Periscope is a platform to share live stream videos, whether it’s a weekly talk show, a concert or a day at the beach. The idea is to see the world through someone else’s point of view. Periscope links can be pushed to Twitter or shared via email or messaging. You have to act fast though! Links don’t last forever.
Mochee is working on new ways to use these platforms to engage fans. Miami Book Fair now has accounts and trial postings on both platforms. So far we’ve snapped from Whole Foods Read to Learn events and streamed book readings on Periscope. For our real estate clients, Periscope is an awesome option for live event coverage, from groundbreaking to cocktail parties.
We can’t wait to see what else these platforms can do!
Follow Miami Book Fair on Twitter and Snapchat (MiamiBookFair).